Maserati Garda

is a 2030 AI digital butler in the Maserati in-vehicle infotainment system.

Scope of Work

User Research • Conceptualization
UI/UX Design • User Testing • Branding Video Production

Duration

11 weeks

Solo Project

2024 Summer Internship
with Stellantis

Branding Video

Produced and Created by Zhixin Wang

Maserati Garda case study, part one — research methods and vision for 2030

Maserati Garda case study, part two — concept, interaction model and UI design

Maserati Garda case study, part three — final screens, branding and reflection

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